Kirin Holdings Co. has introduced a revolutionary new product to the Japanese market: the “Electric Salt Spoon.” Designed to address the nation’s high salt consumption, this innovative device utilizes a weak electric current to enhance the perception of saltiness, allowing users to enjoy the flavor of food while reducing their sodium intake.
The spoon offers four intensity levels, enabling users to customize the experience according to their preference. Priced at 19,800 yen ($126), the spoon is available for purchase through Kirin’s official online store.
This groundbreaking technology builds upon previous research by Kirin and Meiji University Professor Homei Miyashita, who jointly developed chopsticks-like devices that manipulate taste perceptions using electrical currents. Professor Miyashita was awarded the Ig Nobel Nutrition prize in 2023 for his contributions to this field.
Excessive salt consumption is a significant public health concern in Japan. According to the Ministry of Health, the average daily salt intake for adults exceeds 10 grams, far surpassing the World Health Organization’s recommended limit of 5 grams. This high intake is linked to various health issues, including high blood pressure and cardiovascular disease.
Kirin’s survey conducted in 2021 revealed that individuals attempting to reduce their salt intake often find their food bland and unappetizing. The “Electric Salt Spoon” aims to address this challenge by providing a delicious and enjoyable way to cut back on sodium.
“Through this device, we aim to realize a society in which people can improve their lifestyle in a delicious way,” stated a representative from Kirin.
This innovative product has the potential to revolutionize the way people consume food and contribute to a healthier population in Japan.